This is a case study performed for the Google Data Analytics Professional Certificate. For the purposes of this case study, I am a junior data analyst working for Cylistic, a bike share company located in Chicago. I am a member of the Cyclistic marketing analytics team. I joined the team 6 months ago and have spent that time learning about the company, its mission, and its long-term goals. My job is to help my company achieve its goals by helping to focus its marketing strategies.
Thursday, January 12, 2023
Case Study 2: How Can a Wellness Technology Company Play It Smart?
This is the second of two case studies I completed for the Google Analytics Certificate. For this case study, I am a junior data analyst working for Bellabeat, a high-tech manufacturer of health-focused products for women. To successfully complete this study, I will need to answer key business questions by following the steps of the data analysis process.
Subscribe to:
Posts (Atom)